Graphic Design in the Twentieth Century : A Concise History (Richard Hollis) ; THAMES & HUDSON, 2021

The story of graphic design is one of the most exciting and important in modern visual culture. Renowned designer and lecturer Richard Hollis’s pioneering Graphic Design: A Concise History traced the medium’s development in the twentieth century, from its roots in printing, and defined its function as visual communication: to identify, inform and promote. Here, reissued with a new title, preface and updated recommendations for further reading, this authoritative documentary history begins with the poster and goes on to chart the development of graphics in print, advertising, corporate identity and television, concluding with the impact of digital and electronic media on the forms of graphic design.

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